Introduction to Google Analytics Training Course

Introduction

Google Analytics Overview

  • What is Google Analytics?
  • Google Analytics features

Preparing the Environment

  • Setting up Google Analytics

Administration

  • Working with settings

Reporting

  • Importing and exporting data
  • Creating custom reports
  • Creating and sharing dashboards
  • Adding shortcuts

Data Visualizations

  • Adding and comparing metrics
  • Sorting data
  • Creating charts and graphs
  • Using the search features

Summary and Conclusion

Getting Started with Matomo Training Course

Introduction to Matomo

  • Why use Matomo?
  • Matomo vs Piwik PRO vs Google Analystics

Setting up Matomo

Selecting which Websites to Monitor

Working with the Dashboard

Understanding Visitor Activity

Actions

Referrals

Generating Reports

Summary and Next Steps

Mixpanel Training Course

Introduction to Mixpanel

Overview of Product Analytics

Understanding Event Data

Navigating the Mixpanel UI

Understanding Mixpanel Concepts

Creating User Account and Project

Mixpanel Implementation

Mixpanel Analysis

Mixpanel Admin

Understanding the Live View Report

Analyzing Mixpanel Reports