Introduction to Google Analytics Training Course

Introduction

Google Analytics Overview

  • What is Google Analytics?
  • Google Analytics features

Preparing the Environment

  • Setting up Google Analytics

Administration

  • Working with settings

Reporting

  • Importing and exporting data
  • Creating custom reports
  • Creating and sharing dashboards
  • Adding shortcuts

Data Visualizations

  • Adding and comparing metrics
  • Sorting data
  • Creating charts and graphs
  • Using the search features

Summary and Conclusion